Most Important Company Announcements at UnitedXR 2025

Speakers and Exhibitors include Meta, Snap, AMD, HTC, Lenovo, Niantic Spatial, Inc., PICO, Siemens, Volkswagen, Novartis, Deutsche Telekom, Bosch, BBC, Airbus and more

Brussels, Dec 9th, 2025 - XR in Europe will never be the same. UnitedXR Europe opened its doors yesterday, welcoming thousands of attendees and hundreds of speakers from across the XR and spatial computing space. This truly historic event is a collaboration between Augmented World Expo, the world leader in XR events across the globe, and Stereopsia, the legendary event showcasing the latest tech in Europe. Now, UnitedXR Europe is offering visitors the best of both events, all under one roof here in Brussels.

Today and tomorrow, the exhibit floor will be open with hundreds of game-changing demos that will showcase the future of XR - this is not to be missed. UnitedXR Europe 2025 will feature 167 groundbreaking exhibitors - the most EVER for any XR event in Europe.

"This is the moment Europe has been waiting for," said Alexandra Gerard, event co-producer. "By uniting AWE’s network and exhibition with Stereopsia’s conferences and connections, UnitedXR Europe will drive XR growth in Europe and reshape the global immersive landscape."

"Together, we are creating an epicenter for XR in Europe, sending a clear and powerful message: XR is going mainstream - we must unite to position Europe as the world’s leading XR market," said Ori Inbar, event co-producer.

More information about UnitedXR Europe here

UnitedXR Europe also will continue to offer its Enterprise VIP Program, carried over from past AWE events. Participants enjoy Expo Hall early access and guided tour by industry, curated round tables with peers, a private lounge to meet industry experts, reserved seating for Main Stage keynotes, and enterprise track sessions on all event days featuring enterprise case studies and proven strategies for XR adoption. More about the Enterprise VIP Program here.

XR is ready for everyone, now it needs master builders to conquer the mainstream. The UnitedXR Builders program connects and empowers new and seasoned teams to deliver immersive content for every person on earth. Select Builders will participate in a speed networking session and eight will take part in the startup pitch competition. More about the Builders program here.

UnitedXR Europe also will host the fabulous XR Awards Gala later today, recognizing innovation and excellence in VR, AR and XR. The XR Awards are the result of a strategic merger between AIXR’s XR Awards and Stereopsia’s European XR Award(R). More information on the XR Awards here.

UnitedXR Europe is also host to The European Market for Immersive Creativity (EMIC), the essential marketplace for immersive tech, creativity, and culture. EMIC brings together creative talents, researchers, start-ups, producers, distributors, institutions, decision makers, and investors, uniting them across thematic matchmaking sessions. Through curated matchmaking sessions, participants connect with the right partners to bring immersive projects to life. Learn more about EMIC at UnitedXR here.

UnitedXR Europe is not just a trade show - it’s also a scientific conference. Co-organized with the renowned Fraunhofer Institute HHI, this conference is dedicated to showcasing the latest advances in applied research in immersive technologies. This conference is a platform for researchers and innovators to share their work, offering insights into how applied sciences are pushing the boundaries of XR. By connecting experts from academia and industry, it fosters collaboration, knowledge exchange, and the practical application of immersive technologies across Europe. More about the scientific conference here.

See the incredible agenda for UnitedXR Europe here. A list of the visionary speakers can be found here. Exhibitor and sponsor list here.

Read an exclusive FORBES preview of United XR Europe here.

Press passes for the event are still available - visit this link to request one. Attendees can buy tickets to UnitedXR Europe here.

To assist journalists in tracking the many announcements being made, here are highlights of some of today’s planned announcements and the astonishing experiences and demos that will be available at UnitedXR Europe.

Aequilibrium (AEQ) will be demonstrating data-driven VR training experiences, proven to elevate workforce competency, operational consistency, and skill confidence. Attendees can experience interactive simulations including ClasseXR, its immersive learning platform co-developed with the University of Ottawa. More here.

Augmency will showcase Cyclops HMD, its industry-leading AR headset equipped with native 4G connectivity for reliable real-time remote support in industrial environments. It will also unveil the prototype of its next-generation 5G AR headset with HD resolution, enhanced durability, and telecom-grade connectivity. More here.

Cognitive 3D will present its spatial analytics platform for VR, AR, and MR, enabling organizations to capture behavioral, performance, and interaction data inside immersive environments. Used globally across enterprise training, UX research, simulation labs, and XR product teams. More here.

Consensive is showcasing VR4more, a modular software platform for social mixed reality designed for collaborative learning, training, and planning. Its breakthrough technology enables smooth visualization of extremely large 3D models on mobile devices. More here.

DFKI will demonstrate three XR solutions connecting research and practice, from immersive industrial applications to robot-assisted systems and smart living services integrating physical and digital environments. More here.

Eimersive will showcase twelve leading Irish immersive and XR companies covering virtual production, AR, digital heritage, edtech, and creative content, highlighting Ireland’s rapidly growing immersive ecosystem. More here.

ENTR will present a multi-user cultural and educational VR experience inside its self-developed VR booth, aiming to connect with studios interested in producing high-quality VR content for its museum opening in Amsterdam in 2026. More here.

Galactify will showcase Spatial Diagrams for XR, a new 3D workspace powered by Mission Control AI enabling teams to visualize and refine complex processes in immersive environments. Used today by innovators like BMW and Telefónica. More here.

Glasseye together with Outernet London will unveil a teaser of The Intelligent Garden, an immersive audiovisual ecosystem blending microscopic life and abstract human thought. More here.

Hong Kong Pavilion will feature twenty companies across gaming, edtech, art-tech, and creative tech, highlighting Hong Kong’s digital entertainment innovation and growth. More here.

Hydra Hardware will showcase Experiencenet, its XR streaming platform that profiles real network conditions and provides predictable creative boundaries for teams building immersive content. More here.

Igloo Vision will demo Igloo Core Engine controlling a live immersive space in London, and demonstrate its broad library of integrations operating inside large-scale shared XR environments. More here.

Imvizar will showcase Lureo, a no-code AR creation platform enabling anyone to design and publish augmented reality experiences without technical expertise. More here.

Metasteps will present six interactive VR spaces created by its community of educators, artists, and businesses using its no-code 3D creation tools for building immersive experiences. More here.

MPskin will showcase AR-player, a production-ready AR wayfinding tool that transforms Matterport scans into an indoor navigation system. All attendees can navigate the expo using AR-player in over five languages. More here.

Optiark Technologies will present end-to-end solutions for next-generation AR glasses including waveguide design, optical engines, optical modules, and semiconductor processes. More here.

Orthopractis is developing a surgical intelligence platform that turns Apple Vision Pro into a real-time orthopedic navigation system with robotic-level accuracy and no costly infrastructure. More here.

Over the Reality will power AR Indoor Navigation across the venue, helping attendees find exhibitor booths, conference rooms, and refreshment areas with pinpoint accuracy. More here.

Persona3D will present Avantura, a digital character that will perform a live musical act and engage with attendee questions in real time through performance capture technology. More here.

RehabX will showcase Brain Symphony, a VR wellness experience offering meditation, breathing exercises, sound therapy, and interactive calming environments based on neuroscience. More here.

SenseGlove will show SenseGlove R1, an exoskeleton glove that delivers active force feedback, vibrotactile sensations, and millimeter-precise finger tracking for robotic manipulation and dexterous interactions. More here.

Scentient will present a wearable scent-emitting device that integrates smell with VR and AR, adding a sensory dimension previously missing from immersive environments. More here.

IRALTA will unveil the upgraded Skyjet VR MVP offering cinematic-quality visuals synchronized with motion for a phygital flight experience with minimal motion sickness. More here.

Snap Inc. will highlight the fifth-generation Spectacles and its new lightweight AI-enabled Specs wearable computer. Attendees can try Spectacles and explore Snap’s AR technologies in the Exhibition Hall. More here.

Sugar Creative will announce a major partnership with Ubisoft to create two geo-located XR experiences set in the Assassin’s Creed® universe, launching ahead of America’s 250th Anniversary in 2026. More here.

THEIA XR will present XR solutions reshaping off-highway machine operations, including demonstrations for snow grooming, logistics, and construction. More here.

Totems of Hope will bring its UNESCO-recognized multisensory biodigital installation blending XR, neuroaesthetics, EEG neurotech, ritual architecture, and symbolic intelligence. More here.

V-Nova Studios will unveil “Sharkarma – Guardian of the Oceans,” an immersive film created using the V-Nova PresenZ cinematic six-degrees-of-freedom format, enabling exploration without motion sickness. More here.

VirtualiSurg will launch SimLabsXR, a medical simulation platform with real-time physiological reactions, plus a robotic simulator enabling intracellular-level navigation for a sight-saving ophthalmic procedure. More here.

XPANCEO will present its smart contact lens prototype designed for AI-powered XR computing, including a live demonstration integrated with a real space suit. More here.

XR Valley together with Deloitte will present the Belgium XR Report 2025, analyzing market structure, economic weight, technological maturity, recruitment needs, and sustainability efforts across Belgium’s XR ecosystem. More here.