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Go Back Up

7-9 December 2026 Brussels, Belgium

About UnitedXR Europe

Our mission is simple: United for a Stronger XR Europe - advancing XR to advance humanity by uniting communities across Europe and around the world.

For the second year, AWE and Stereopsia have joined forces to produce UnitedXR Europe – Europe’s leading XR conference and exhibition. From 7-9 December 2026, Brussels transforms into the continent’s epicenter for XR, bringing together 2,500+ attendees, 180+ exhibitors, and 200+ speakers - the thought leaders in immersive technology.

UnitedXR Europe brings together a world-renowned exhibition featuring hundreds of hands-on demos - from global tech giants and promising startups to builders, creators, researchers, and gaming studios - with a robust session lineup and prestigious awards competition, curated networking opportunities and long-standing ties to European institutions and initiatives. An unmissable event at the heart of Europe that raises the bar for the XR industry while championing public-private partnership and ethics as Europe claims its place as a global XR leader.

A highlight of the event is the UnitedXR Market which connects participants with leading industry experts through curated networking opportunities, one-to-one meetings, and the Booster Programs. These elements combined provide online mentoring, pitch coaching, and dedicated support for immersive Narratives, Games, Builders, and Startups.

The Technology Shaping XR

  • Smart Glasses & Wearables – The devices bringing spatial computing beyond headsets and into everyday life, from the workplace to the street.
  • XR Enablement – The core technologies powering XR, from compute and AI infrastructure to AR cloud, display and optics, reality capture, interaction and haptics, eye tracking, and spatial computing systems.
  • Digital Twins & Reality Capture – Technologies that transform physical spaces, assets, and processes into precise, actionable digital models.
  • XR Policy - By proactively building on strong, well established GDPR-style data protection, EU rules continue to be a world leader in shaping global industry practices.
  • Spatial AI– The fast-converging frontier of XR+AI – intelligent systems that perceive, understand, and act in the real world, and a central theme woven throughout the entire event.
  • Robotics and Physical AI - powering the next generation of automation and human-machine collaboration.
  • Full spectrum of Spatial Computing – Augmented Reality (AR), Mixed Reality (MR), and Virtual Reality (VR), the foundational technologies at the heart of the exhibition.

Expect the Best of XR

  • Cutting-Edge Exhibition – UnitedXR Europe builds exciting tradeshow bringing together over 180 exhibitors from XR world leaders to the most innovative companies, showcasing technologies and solutions that are impacting the present and shaping the future of the industry.
  • Elite Speakers & Thought Leaders – A meticulously curated lineup of 200+ international experts delivering high-level discussions on industry trends as well as technical details, challenges, and breakthroughs including a strong focus on the merging of AI and XR.
  • Enterprise VIP Program - A program for enterprises looking to improve their business through XR adoption, featuring early-access expo tours with tailored matchmaking, expert-led roundtables, and a sales-free lounge for peer-to-peer networking.
  • Booster Programs –  Accelerator for XR projects through dedicated programs impacting immersive narratives, games, builders, and startups. Participants receive expert mentoring, pitch coaching, investor access, and curated networking opportunities before and during UnitedXR Europe.
  • Startup Pitch Competition – 10 hand-picked promising startups compete for the “Startup to Watch” award in front of investors and the UnitedXR crowd.
  • The UnitedXR Market, supported by the Creative Media Programme of the European Commission  – The meeting place for Europe's immersive technology ecosystem, bringing together XR creators, game studios, developers, startups, producers, distributors, investors, institutions, researchers, and decision-makers through curated networking opportunities, one-to-one meetings, and the Booster Programs, which provide online mentoring, pitch coaching, and dedicated support for immersive Narratives, Games, Builders, and Startups.
  • Scientific Conference – A leading academic track showcasing the latest research and scientific advancements in XR, led by Europe’s leading scholars and researchers.
  • European XR Awards® – A prestigious celebration of Europe’s most innovative XR creators, experiences, and VR games, setting the benchmark for immersive excellence.
  • The XR Showcase features the best European immersive narratives and European XR Awards® nominees. Explore a curated selection of VR and AR experiences and games, and discover Europe’s most creative XR talent.
  • Workshops & Deep-Dive Sessions – Exclusive masterclasses and hands-on sessions designed to equip attendees with the skills and insights to thrive in the immersive revolution.
  • And the crown jewel: the community itself! Over 2,000 XR professionals gather to network, make deals, hire talent, and find opportunities at Europe’s most valuable XR gathering to date.

A Unified Vision for the XR Future

This convergence of AWE’s influential global presence and Stereopsia’s deep-rooted European connections makes a statement to the XR industry in Europe.

“This is the moment Europe has been waiting for”, said Alexandra Gérard, Executive Producer and General Manager of UnitedXR Europe. “By bringing together AWE’s exceptional exhibition and extensive network of key players with Stereopsia’s world-class conferences and powerful European connections, we are building an event that will not only serve as a catalyst for XR growth in Europe but will reshape the global immersive landscape with bold innovation and transformative impact.”

"We have long envisioned uniting the fragmented XR communities across Europe, and this partnership with Stereopsia marks a significant step toward that goal,” said Executive Producer Ori Inbar. “Together, we are creating an epicenter for XR in Europe, sending a clear and powerful message: XR is going mainstream and to achieve this goal we must unite to position Europe as the world’s leading XR market."

Join Us in Brussels – 7-9 December 2026

XR professionals, entrepreneurs, builders, creators, investors, policymakers, and enthusiasts from around the world are invited to be part of this historic event.

European Enterprises exploring  XR adoption are invited to join the list of Enterprises who participated in AWE and Stereopsia events such as: Siemens, Alstom, Audi, LVMH, World Economic Forum, Red Bull, ESA, Bayer, Deutsche Telecom, Nestle, Shell, and hundreds more.

Event and community organisers from across Europe are encouraged to join the UnitedXR Europe - everyone is welcome!

Join us at Maison de la Poste, Rue Picard 5-7, 1000 Brussels.

Press Contact: press@unitedXR.eu

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About AWE (Augmented World Expo):

AWE is the world’s leading XR community and event series. Since 2010, 5000 companies and 60,000 professionals have trusted AWE to connect, learn and grow their businesses in the AR and VR ecosystem through global conferences in the USA, Europe, and Asia, its prestigious Auggie Awards, year-round meetups, and online resources. Industry giants who chose to sponsor AWE events include Meta, Snap, Niantic, Microsoft, Qualcomm, Google, Samsung,Unity, Lenovo, Canon, Epson, Sony, STMicroelectronics, AWS, NVIDIA, and many more.

Dedicated to advancing Spatial Computing to further human progress, AWE envisions a $1 trillion XR industry by 2030. With a commitment to innovation, collaboration, diversity, and sustainability, AWE unites creators, developers, enterprises, and enthusiasts to learn, connect, and drive the XR industry forward. For more information, visit www.awexr.com.

About Stereopsia:

Since 2009, Stereopsia has been Europe's premier event dedicated to immersive technologies, fostering connections and innovation in XR. Held annually in Brussels, Stereopsia unites industry leaders, researchers, creators, and policymakers for conferences, exhibitions, the EMIC production market, networking, and the prestigious European XR Awards®. Its strategic proximity to European institutions enhances its role as a pivotal platform for in-depth discussions on immersive technologies and funding opportunities. High-level companies who chose to support Stereopia include Meta, Pico, Deloitte, BARCO/Cionic. In 2021, Stereopsia expanded globally with the launch of Stereopsia LATAM, further promoting XR adoption worldwide. Committed to advancing XR in Europe, Stereopsia bridges technology with real-world impact, shaping the future of immersive experiences across various sectors. For more information, visit www.stereopsia.com.

YOU MAY NEED TO KNOW

Frequently Asked Questions

Why are these two events partnering, and what benefits does this bring to attendees?

This partnership allows us to create a bigger, more impactful event that brings together the best of both worlds. Attendees will experience a richer agenda, a larger network of industry professionals, and an expanded expo featuring more cutting-edge technologies and innovations. By combining resources, we can provide even greater value, deeper insights, and a more dynamic event experience.

This new event replaces AWE EU and Stereopsia Europe, building on the combined 32 years of success and leadership of the co-producers in the XR industry.

Will the format of the event change, or will it remain the same as previous years?

While the core structure of the event will remain similar, you can expect an enhanced experience with a broader selection of sessions, networking opportunities, and hands-on demos. The agenda will integrate key elements from both original events, ensuring that attendees get the most relevant and valuable content.

Will the speaker lineup, sessions, or exhibitors be affected by the partnership?

This partnership means an even stronger lineup of speakers, a more diverse set of sessions, and an expanded exhibitor presence. We’re working closely with all confirmed speakers and partners to ensure a seamless transition, and we’ll be announcing exciting updates soon.

Where can I find updates and more details about the partnered event?

Stay informed by visiting our official website and following us on social media. We’ll also send regular email updates with key announcements, so be sure to check your inbox for the latest news. If you have any urgent questions, our team is happy to help.